[Japan] Famitsu sales for H1 2022 (Fiscal Year) (Top 10 Software, Hardware)
Last month, Koichi Hamamura (former editor-in-chief of Famitsu magazine and current Senior Advisor for Digital Entertainment at Kadokawa) held a seminar about the state of the video games industry. During that seminar, he shared some sales data from Famitsu for the video games market in Japan, covering the first half of the current Fiscal Year (namely, March 28th to September 25th 2022).
Software
First, there’s the Top 10 Software which, unsurprisingly, is made exclusively of Nintendo Switch titles. Splatoon 3 is the best-selling title with over 2.7 million units sold at retail alone. It’s the only game that managed to sell over 1 million units during the first half of the current Fiscal Year.
Top 10 Software
01./00. [NSW] Splatoon 3 <ACT> (Nintendo) {2022.09.09} (¥5.980) – 2.743.135 / NEW
02./00. [NSW] Nintendo Switch Sports <SPT> (Nintendo) {2022.04.29} (¥4.980) – 740.713 / NEW
03./00. [NSW] Kirby and the Forgotten Land <ACT> (Nintendo) {2022.03.25} (¥5.980) – 513.645 / 893.705
04./04. [NSW] Mario Kart 8 Deluxe <RCE> (Nintendo) {2017.04.28} (¥5.980) – 328.559 / 4.847.032 (+5%)
05./00. [NSW] Monster Hunter Rise + Sunbreak Set <Monster Hunter Rise \ Monster Hunter Rise: Sunbreak> <ACT> (Capcom) {2022.06.30} (¥7.990) – 271.785 / NEW
06./00. [NSW] eBaseball Powerful Pro Baseball 2022 <SPT> (Konami) {2022.04.21} (¥7.500) – 232.007 / NEW
07./03. [NSW] Minecraft # <ADV> (Microsoft Game Studios) {2018.06.21} (¥3.600) – 226.783 / 2.801.507 (-32%)
08./02. [NSW] Ring Fit Adventure # <HOB> (Nintendo) {2019.10.18} (¥7.980) – 172.200 / 3.279.536 (-53%)
09./00. [NSW] Xenoblade Chronicles 3 # <RPG> (Nintendo) {2022.07.29} (¥7.980) – 168.921 / NEW
10./00. [NSW] Demon Slayer: Kimetsu no Yaiba – The Hinokami Chronicles # <FTG> (Aniplex) {2022.06.09} (¥6.800) – 162.672 / NEW
# of games in the Top 10
NSW – 10
Hardware
Hardware-wise, Nintendo Switch sales are more or less stable with over 2 million units sold (vs. 2.1 million units during the same period last year). The OLED model was by far the most popular (it sold more than the other two combined), though the original model still enjoyed great popularity with over 580 000 units sold.
As for the Lite model, it sold half as well as last year during the same period. While this may indicate consumers are moving away from this particular model, it’s worth noting that it has become increasingly harder to find in stores during the past few months.
+-------+------------+------------+-------------+
|System | This H1-FY | Last H1-FY | LTD |
+-------+------------+------------+-------------+
| NSW # | 2.015.982 | 2.119.677 | 26.293.093 |
| PS5 # | 457.686 | 491.985 | 1.955.203 |
| XBS # | 186.137 | 55.000 | 350.427 |
| 3DS # | 4.406 | 13.947 | 24.596.902 |
| PS4 # | 490 | 36.517 | 9.395.605 |
+-------+------------+------------+-------------+
| ALL | 2.664.701 | 2.717.126 | 63.779.980 |
+-------+------------+------------+-------------+
| PS5 | 413.060 | 412.626 | 1.684.810 |
| PS5DE | 44.626 | 79.359 | 270.393 |
| XBS X | 71.104 | 31.749 | 160.335 |
| XBS S | 115.033 | 23.251 | 190.092 |
|NSWOLED| 1.188.144 | | 2.678.496 |
| NSW L | 246.824 | 544.774 | 4.895.210 |
| NSW | 581.014 | 1.574.903 | 18.719.387 |
| PS4 | 490 | 36.517 | 7.819.882 |
|n-2DSLL| 4.406 | 13.947 | 1.201.957 |
+-------+------------+------------+-------------+Market Value
Overall, the Japanese video games market fared rather well during the first half of the current Fiscal Year. Hardware sales are slightly up (mostly thanks to the competition), while Software sales are pretty much stable. Overall, the increase in Hardware sales allowed total market value to reach 151.820 million Yen.
+-------+------------+------------+
| | This H1-FY | Last H1-FY |
+-------+------------+------------+
| H-W | 88.660 | 81.450 |
| S-W | 63.150 | 63.470 |
| TOT | 151.820 | 144.920 |
+-------+------------+------------+Click here for more Japanese sales data!
